Just breathe: why meditation is going mainstream

Chavie Lieber, Racked.com: Cruise through the posh Los Angeles neighborhood of Brentwood, and you’ll drive past all the hot spots: the local farmers’ market, a smattering of spinning studios, a boutique coffee shop—and a new trendy meditation spot, Unplug.

Four months ago former Glamour editor Suze Yalof Schwartz opened Unplug, imagining it as a “modern meditation studio” where guided classes are easy, soothing and accessible.

“I want Unplug to be the Drybar of meditation,” Yalof Schwartz told Racked. “There needs to be a place to just pop in and meditate, not take eight-week programs that cost $1400 and are in the middle of nowhere.” …

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